OldSchoolValue.com - Fisher's 15 Point Checklist: AeroGrow (AERO)
Fellow Masters, passing on a great article from OldSchoolValue.com on a company called AeroGrow International, Inc. (NASDAQ:AERO) that trades for $2.67 a share. Their AeroGarden that grows plants using just air and water is amazing, but can it get the backing from Wall Street?
Be sure to read Jae Jun's detailed analysis which in the end scores 11 of the 15 points where 3 of the points come out neutral.
At first glance, I'll admit, I thought the AeroGarden had a fad feel to it, maybe the new Pet Rock of 2008. Just imagine those bad boys with some bubble eyes glued on and flashy packaging, it could happen? AERO shares have tanked over the last year, down 61% so right away I thought 'caution'.
Turns out the company that has sold 400,000 gardens, has products in 4,300 stores -- including retailers such as Target and Bed, Bath and Beyond -- and has increased the variety of AeroGardens and accessories. All done by a 100-employee company.
The expectations are to nearly double the retail outlets and continue to broaden the products -- which currently range from $99 to $299 -- to become more accessible to even more markets and more consumers.
Now the company is expanding its product line with gardens that are lower-cost and designed for different areas of the house -- including the AeroGarden 3 at $99, the Space Saver6 at $149 and the Pro 200 at $199.

The AeroGarden® is the world's first indoor smart garden - It's so easy to use that anyone, with or without gardening experience can grow lush, beautiful gardens right in your home!
The books could be better for this young company, but for where they are at, its not bad:
Financials
(In millions of USD)
| Income Statement | Quarterly (Dec '07) |
Annual (2007) |
Annual (2006) |
| Total Revenue | 14.64 | 13.14 | 0.04 |
| Gross Profit | 5.70 | 4.74 | -0.10 |
| Operating Income | -1.45 | -8.54 | -5.77 |
| Net Income | -1.66 | -10.39 | -7.54 |
| Balance Sheet | |||
| Total Current Assets | 17.55 | 12.07 | 9.29 |
| Total Assets | 19.07 | 13.04 | 9.84 |
| Total Current Liabilities | 11.12 | 5.06 | 1.93 |
| Total Liabilities | 11.29 | 5.06 | 1.93 |
| Total Equity | 7.79 | 7.98 | 7.92 |
| Cash Flow | |||
| Net Income/Starting Line | -1.66 | -10.39 | -7.54 |
| Cash from Operating Activities | -3.17 | -9.53 | -0.80 |
| Cash from Investing Activities | -0.21 | -0.75 | -0.10 |
| Cash from Financing Activities | 0.91 | 6.92 | 8.81 |
| Net Change in Cash | -2.46 | -3.36 | 7.90 |
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| (
5.12%) 05/12/2008 16:36 |
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| 52wk high: |
9.24 |
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| 52wk low: |
2.42 |
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| EPS: |
-0.70 |
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| PE: |
N/A |
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| Dividend: |
N/A |
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| Yield: |
N/A |
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| Market Cap: |
32.17 m |
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| Exchange: |
NSC |
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Check out an article by Laura Cadden on SA for more analysis:
AeroGrow International: A Bargain at Under $5
Disclaimer: No positions in AERO.
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